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Creating effective listings

The key to making a sale is creating a listing that attracts buyers. Here are some tips and tools to help you create effective listings.

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  • When you create your listing, be as descriptive as possible. Write an effective title and description, list your item in the right category, use product details (if they're offered), and fill out all item specifics suggested for your item.

  • You can make your listing stand out with listing upgrades such as a larger photo.

  • You may want to choose a longer listing duration.

Help topics



Adding pictures

Pricing and scheduling


Listing upgrades

Tools and tips


Seller Information Center
Visit the Seller Information Center for videos and demos to help you sell.

10 minutes

View our step-by-step guide on how to create listings with variations


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Get help from other eBay members. Visit the Answer Centre to post a question.