Product Information
If you're enrolled in an MBA or executive education program, you've probably encountered a powerful learning tool: the business case. But if you're like many people, you may find interpreting and writing about cases mystifying and time-consuming. In The Case Study Handbook, Revised Edition , William Ellet presents a potent new approach for efficiently analyzing, discussing, and writing about cases. Early chapters show how to classify cases according to the analytical task they require (making a decision, performing an evaluation, or diagnosing a problem) and quickly establish a base of knowledge about a case. Strategies and templates, in addition to several sample Harvard Business School cases, help you apply the author's framework. Later in the book, Ellet shows how to write persuasive case-analytical essays based on the process laid out earlier. Examples of effective writing further reinforce the methods. The book also includes a chapter on how to talk about cases more effectively in class. Any current or prospective MBA or executive education student needs this guide.Product Identifiers
PublisherHarvard Business Review Press
ISBN-139781633696150
eBay Product ID (ePID)19046410049
Product Key Features
SubjectBusiness
Publication Year2018
Number of Pages272 Pages
Publication NameThe Case Study Handbook, Revised Edition: a Student's Guide
LanguageEnglish
TypeTextbook
AuthorWilliam Ellet
FormatPaperback
Dimensions
Item Height234 mm
Item Width184 mm
Additional Product Features
Country/Region of ManufactureUnited States
Title_AuthorWilliam Ellet