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About this product
Product Identifiers
PublisherRosenfeld Media, LLC
ISBN-101933820535
ISBN-139781933820538
eBay Product ID (ePID)18050402223
Product Key Features
Number of Pages368 Pages
Publication NameSurveys That Work : a Practical Guide for Designing and Running Better Surveys
LanguageEnglish
Publication Year2021
SubjectUser Interfaces, General, Web / Design, Research
TypeTextbook
AuthorCaroline Jarrett
Subject AreaComputers, Technology & Engineering, Social Science, Business & Economics
FormatTrade Paperback
Dimensions
Item Length9 in
Item Width6 in
Additional Product Features
Intended AudienceScholarly & Professional
LCCN2021-931291
Reviews"In an easy-to-read, conversational style, Caroline takes you through the entire process with wonderful examples, helpful stories, and tons of good advice." -- Janice (Ginny) Redish , author of Letting Go of the Words, "This is crucial reading for those who want to deepen their user-centered practice with quantitative research. A thorough exploration of all dimensions of the thinking process behind good surveys, this book will make you a better questioner!" -- Misaki Hata , Service Designer, NHS Digital, "If you have avoided using surveys as a tool for understanding the needs of the people who use your products, shy away no more. This book is a delight to read and use." -- Dana Chisnell , Policy Designer, U.S. Digital Service, "Caroline has created a must--read 'one-stop source' for those looking to conduct a survey. Read this book--and learn from one of the best." -- Laura Wilson , Data Quality Hub Lead, UK Office for National Statistics
Dewey Edition23
IllustratedYes
Dewey Decimal001.433
SynopsisSurveys That Work explains a seven-step process for designing, running, and reporting on a survey that gets accurate results. In a no-nonsense style with plenty of examples about realworld compromises, the book focuses on reducing the errors that make up Total Survey Error--a key concept in survey methodology. If you are conducting a survey, this book is a must-have., Surveys That Work explains a seven-step process for designing, running, and reporting on a survey that gets accurate results. In a no-nonsense style with plenty of examples about real-world compromises, the book focuses on reducing the errors that make up Total Survey Error--a key concept in survey methodology. If you are conducting a survey, this book is a must-have.