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Media Practice Ser.: Magazines Handbook by Jenny McKay (2013, Trade Paperback)
World of Books USA (1168400)
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About this product
Product Identifiers
PublisherRoutledge
ISBN-10041561757X
ISBN-139780415617574
eBay Product ID (ePID)13038630779
Product Key Features
Number of Pages348 Pages
Publication NameMagazines Handbook
LanguageEnglish
Publication Year2013
SubjectPublishing, Journalism, Industries / Media & Communications, General
TypeTextbook
AuthorJenny Mckay
Subject AreaPerforming Arts, Language Arts & Disciplines, Business & Economics
SeriesMedia Practice Ser.
FormatTrade Paperback
Dimensions
Item Height0.8 in
Item Weight22.4 Oz
Item Length9.6 in
Item Width6.9 in
Additional Product Features
Edition Number3
Intended AudienceCollege Audience
LCCN2012-031305
TitleLeadingThe
Reviews'This is an accessible and valuable read… I would recommend both books and if you are seriously considering magazines for analysis and production exercises, both the [Magazines] Handbook and the [Magazine] Production book are essential buys.' - Media Education Association Newsletter, 'This is an accessible and valuable read... I would recommend both books and if you are seriously considering magazines for analysis and production exercises, both the [Magazines] Handbook and the [Magazine] Production book are essential buys.' - Media Education Association Newsletter, 'This is an accessible and valuable read... I would recommend both books and if you are seriously considering magazines for analysis and production exercises, both the [Magazines] Handbookand the [Magazine] Productionbook are essential buys.'- Media Education Association Newsletter, 'This is an accessible and valuable read I would recommend both books and if you are seriously considering magazines for analysis and production exercises, both the [Magazines] Handbookand the [Magazine] Productionbook are essential buys.'- Media Education Association Newsletter, 'This is an accessible and valuable read… I would recommend both books and if you are seriously considering magazines for analysis and production exercises, both the [Magazines] Handbookand the [Magazine] Productionbook are essential buys.'- Media Education Association Newsletter
Dewey Edition23
IllustratedYes
Dewey Decimal052
Table Of Content1 Introduction 2 Training for magazine journalism 3 Jobs and careers in magazine journalism 4 Freelance journalism 5 Ideas and information 6 Writing: where to start 7 Newswriting 8 Features writing 9 Interviews 1: chasing the quotes 10 Interviews 2: chasing the stars 11 Subediting and production 12 Magazines in the digital world Tim Holmes 13 Magazine design Tim Holmes 14 Magazine illustration and picture editing Tom Ang with Phil Cullen 15 The business of magazine publishing 16 The magazine industry 17 Issues of conduct 18 The magazine journalist and the law Carole Watson with Anthony Richards, and Linda Ventry (Scottish Law)
Edition DescriptionNew Edition,Revised edition
SynopsisThe Magazines Handbook remains the comprehensive introduction to magazine journalism and the magazine industry. It describes the business of publishing magazines and explores the work of magazine journalists. Using examples from consumer magazines, trade journals, periodicals and specialist publications, Jenny McKay discusses the key jobs, The Magazines Handbook has firmly established itself as the essential introduction to the theories and practices of the modern magazine industry. This fully updated third edition comprehensively examines the business of publishing magazines today and the work of the contemporary magazine journalist. Jenny McKay draws examples from a broad range of publications to explore key jobs in the industry, covering everyone from the sub editor to the fashion assistant, as well as analysing the many skills involved in magazine journalism, including commissioning, researching, interviewing, and production. Updated specialist chapters discuss the growth and development of electronic publishing and online journalism, new directions in magazine design, photography and picture editing, and the most up to date legal frameworks in which magazine journalists must operate. The Magazines Handbook includes: - Interviews with magazine journalists, editors, and publishers - Advice on starting out and freelancing in the magazine industry - An analysis of 'new journalism' and reportage - A glossary of key terms and specialist concepts - Information on contacts, courses and professional training., The Magazines Handbook has firmly established itself as the essential introduction to the theories and practices of the modern magazine industry. This fully updated third edition comprehensively examines the business of publishing magazines today and the work of the contemporary magazine journalist. Jenny McKay draws examples from a broad range of publications to explore key jobs in the industry, covering everyone from the sub editor to the fashion assistant, as well as analysing the many skills involved in magazine journalism, including commissioning, researching, interviewing, and production. Updated specialist chapters discuss the growth and development of electronic publishing and online journalism, new directions in magazine design, photography and picture editing, and the most up to date legal frameworks in which magazine journalists must operate. The Magazines Handbook includes: ¿ Interviews with magazine journalists, editors, and publishers ¿ Advice on starting out and freelancing in the magazine industry ¿ An analysis of ¿new journalism¿ and reportage ¿ A glossary of key terms and specialist concepts ¿ Information on contacts, courses and professional training.
LC Classification NumberPN5124.P4M39 2012
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