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Managing Activism: A Guide for Dealing with Activists and Pressure Groups by Denise Deegan (Paperback, 2001)
The Cotswold Library (763167)
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ApproximatelyPHP 277.44
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About this product
Product Information
International research has shown that activism presents a growing threat to organizations. Activists can do untold damage to organizations - to its reputation, sales, profits, share price, employee satisfaction and more. So how should organizations deal with activists and pressure groups? Should they make efforts to take on board their criticism or take defensive action? Denise Deegan believes that the way forward is for companies to understand their motives and be prepared to deal with the methods they are likely to use.Product Identifiers
PublisherKogan Page LTD
ISBN-139780749434359
eBay Product ID (ePID)90202918
Product Key Features
Number of Pages160 Pages
Publication NameManaging Activism: a Guide for Dealing with Activists and Pressure Groups
LanguageEnglish
SubjectGovernment, Management, Marketing
Publication Year2001
TypeTextbook
AuthorDenise Deegan
SeriesPr in Practice
FormatPaperback
Dimensions
Item Height234 mm
Item Weight251 g
Item Width154 mm
Additional Product Features
Country/Region of ManufactureUnited Kingdom
Title_AuthorDenise Deegan
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