Making Technology Investments Profitable: ROI Road Map from Business Case to Value Realization by Jack M. Keen (Hardcover, 2011)

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Product Information

A guide to getting the crucial business case right?every time Showing professionals how to calculate the value of typical budgeting and funding requests quickly and easily, Making Technology Investments Profitable, Second Edition applies the Value Realization process, using proven strategies that maximize the business payoff from IT projects. Filled with case studies, this innovative book enables managers to confidently quantify, in a matter of minutes, the true business value of funding a desired project. New edition explains how to proactively manage the conversion of a business case's value promise to its value realization Includes dozens of new case studies on realizing maximum value from IT enabled investments from various industries and around the world New checklists and tables A dedicated Web site containing additional material, case studies, chat rooms, and blogs on the value-realization process The Second Edition provides senior executives, project managers, and technical staff with new insights on how to get the crucial business case right, while also explaining how to proactively manage the conversion of the business case's value promise into the value reality of a completed project.

Product Identifiers

PublisherJohn Wiley & Sons Inc
ISBN-139780470194003
eBay Product ID (ePID)107766737

Product Key Features

Number of Pages320 Pages
Publication NameMaking Technology Investments Profitable: Roi Road Map from Business Case to Value Realization
LanguageEnglish
SubjectManagement
Publication Year2011
TypeTextbook
AuthorJack M. Keen
FormatHardcover

Dimensions

Item Height242 mm
Item Weight586 g
Item Width168 mm

Additional Product Features

Country/Region of ManufactureUnited States
Title_AuthorJack M. Keen
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