Product Information
Forty years and $37 billion later, on the eve of EPISODE VII, the first complete history of STAR WARS - from Lucas's early drafts to the present day. Why do most people know what an Ewok is, even if they haven't seen Return of the Jedi? How have Star Wars action figures come to outnumber human beings? How did 'Jedi' become an officially recognised religion? When did the films' merchandising revenue manage to rival the GDP of a small country? Tracing the birth, death and rebirth of the epic universe built by George Lucas and hundreds of writers, artists, producers, and marketers, Chris Taylor jousts with modern-day Jedi, tinkers with droid builders, and gets inside Boba Fett's helmet, all to find out how STAR WARS has attracted and inspired so many fans for so long. 'It's impossible to imagine a Star Wars fan who wouldn't love this book. There are plenty of books about Star Wars, but very few of them are essential reading. This one goes directly to the top of the pile' Booklist (starred review).Product Identifiers
PublisherHead of Zeus
ISBN-139781784970475
eBay Product ID (ePID)221821600
Product Key Features
SubjectBusiness
Publication Year2016
Number of Pages496 Pages
Publication NameHow Star Wars Conquered the Universe: The Past, Present, and Future of a Multibillion Dollar Franchise
LanguageEnglish
TypeTextbook
AuthorChris Taylor
FormatPaperback
Dimensions
Item Height198 mm
Item Width129 mm
Additional Product Features
Country/Region of ManufactureUnited Kingdom
Title_AuthorChris Taylor