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How to Say it: Creating Complete Customer Satisfaction: Winning Words, Phrases, and Strategies to Build Lasting Relationships in Sales a nd Service by Jack Griffin (Paperback, 2013)

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About this product

Product Information

A guide to effectively communicating with customers to create lasting-and repeat-business relationships. This book provides practical, results-oriented guidance for effective communication with customers through sample words, phrases, scripts, and strategies applied to real-world examples. Unlike the vast majority of books that deal with customer communication, How to Say It (R): Creating Complete Customer Satisfaction does not separate sales from customer service communications, but instead integrates them into a single book. Readers will learn how to: Speak the language of Yes by asking the right questions Get referrals through established customers Offer value through solutions, satisfaction, and trust Anticipate and preempt objections Own a problem by owning the solution

Product Identifiers

PublisherPenguin Books Canada Ltd

ISBN-139780735205253

eBay Product ID (ePID)183852930

Product Key Features

Number of Pages272 Pages

LanguageEnglish

Publication NameHow to Say it: Creating Complete Customer Satisfaction: Winning Words, Phrases, and Strategies to Build Lasting Relationships in Sales a nd Service

Publication Year2013

SubjectMarketing

TypeTextbook

AuthorJack Griffin

FormatPaperback