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Copywriting by Jonathan Gabay (Paperback, 1996)

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About this product

Product Information

A guide which explains how advertising material is written. It is aimed at students taking courses in marketing, business or media studies, people considering a career in advertising, freelance writers needing the basics of copywriting to promote their products and those involved in community work.

Product Identifiers

PublisherJohn Murray Press

ISBN-139780340654774

eBay Product ID (ePID)94890165

Product Key Features

Number of Pages329 Pages

LanguageEnglish

Publication NameCopywriting

Publication Year1996

SubjectAdvertising

TypeTextbook

AuthorJonathan Gabay

FormatPaperback

Dimensions

Item Height130 mm

Item Weight360 g

Item Width198 mm

Additional Product Features

Country/Region of ManufactureUnited Kingdom

Title_AuthorJonathan Gabay

Series TitleTeach Yourself