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The Ultimate Guide to B2B Sales Prospecting: 4 steps to unlock your hidden ma...
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Located in: Castle Donington, United Kingdom
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eBay item number:404901427396
Item specifics
- Condition
- Book Title
- The Ultimate Guide to B2B Sales Prospecting: 4 steps to unlock yo
- ISBN
- 9781925648355
- Publication Year
- 2017
- Type
- Textbook
- Format
- Paperback
- Language
- English
- Publication Name
- The Ultimate Guide to B2b Sales Prospecting: 4 Steps to Unlock Your Hidden Market
- Item Height
- 210mm
- Publisher
- Michael Hanrahan Publishing
- Item Width
- 148mm
- Subject
- Marketing, Business
- Item Weight
- 236g
- Number of Pages
- 192 Pages
About this product
Product Information
The Digital Age has brought with it a host of marketing and sales tools. When these tools were still new, they were remarkably successful, but today, e-marketing campaigns are no longer generating the cut-through they once enjoyed. Sales teams are struggling with a shrinking number of prospects and have become conditioned to work almost exclusively with late-cycle prospects--those who are ready to buy now. These prospects are savvier than yesterday's prospects: they have done all their research online, they know the competition, and they know what they should expect to pay. In many cases, they have already decided what product they are going to buy and from whom. They're merely speaking to suppliers as part of their due diligence. To win these sales, today's B2B organisations are lowering their prices, which is placing substantial pressure on margins and on the business as a whole. It's time to change the paradigm. The Ultimate Guide to B2B Sales Prospecting introduces a powerful prospecting strategy that brings person-to-person conversation back where it belongs: at the heart of the sales process. At the same time, it allows companies to explore a huge market that is invisible to the vast majority of today's B2B sellers: early-cycle buyers. These are the prospects who are living with a problem that you can solve, but who haven't got round to looking for a solution yet. With a simple and intuitive four-step process, you'll learn the art of early engagement. You'll go from a trickling pipeline to a steady flow of qualified prospects, often in as little as a few months. You'll learn how to define your market, craft your pitch, and how to manage your prospecting team in ways that will produce dependable results. By following the steps outlined in this book, you'll be guaranteeing sales tomorrow, sales next month, and sales next year.
Product Identifiers
Publisher
Michael Hanrahan Publishing
ISBN-13
9781925648355
eBay Product ID (ePID)
10046564497
Product Key Features
Publication Name
The Ultimate Guide to B2b Sales Prospecting: 4 Steps to Unlock Your Hidden Market
Format
Paperback
Language
English
Subject
Marketing, Business
Publication Year
2017
Type
Textbook
Number of Pages
192 Pages
Dimensions
Item Height
210mm
Item Width
148mm
Item Weight
236g
Additional Product Features
Item description from the seller
Business seller information
Value Added Tax Number:
- GB 307932304
Seller assumes all responsibility for this listing.
eBay item number:404901427396
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Seller feedback (81,937)
o***f (133)- Feedback left by buyer.
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AMAZING BOOK
h***x (2919)- Feedback left by buyer.
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Excellent, exactly as described. Very promptly sent and well packed. Great seller communications! A******
2***0 (482)- Feedback left by buyer.
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Greg book. Thanks