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Das World Wide Web als Befragungsinst
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3 available
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Located in: Fairfield, Ohio, United States
Delivery:
Estimated between Tue, 2 Jul and Sat, 13 Jul to 43230
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Seller information
- 98.3% positive feedback
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eBay item number:395152047145
Item specifics
- Condition
- Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
- ISBN-13
- 9783824472963
- Book Title
- Das World Wide Web als Befragungsinstrument
- ISBN
- 9783824472963
- Subject Area
- Business & Economics
- Publication Name
- World Wide Web Als Befragungsinstrument
- Item Length
- 8.3 in
- Publisher
- Deutscher Universitäts Verlag
- Subject
- Management Science
- Series
- Interaktives Marketing Ser.
- Publication Year
- 2000
- Type
- Textbook
- Format
- Trade Paperback
- Language
- German
- Item Height
- 0.2 in
- Item Width
- 5.8 in
- Item Weight
- 11 Oz
- Number of Pages
- Xix, 215 Pages
About this product
Product Information
Immer mehr Unternehmen und Privatpersonen nutzen das World Wide Web als Kommunikationsmittel. Es liegt daher nahe, das neue Medium auch in der Markt- und Sozialforschung einzusetzen. Auf der Basis einer Potenzialanalyse im Lichte der modernen Markt- und Sozialforschung untersucht Axel Theobald detailliert die wesentlichen Aspekte und Determinanten der neuen Befragungsform und überprüft die gewonnenen Erkenntnisse empirisch. Durch den Vergleich wichtiger Optionen wie Zufallsansprache und Selbstselektion der Surfer, Web-Umfrage und Telefonbefragung, den Einsatz diverser Incentives und den Einsatz multimedialer Elemente bei der Gestaltung des Online-Fragebogens sind fundierte Aussagen möglich.
Product Identifiers
Publisher
Deutscher Universitäts Verlag
ISBN-10
3824472961
ISBN-13
9783824472963
eBay Product ID (ePID)
238912907
Product Key Features
Publication Name
World Wide Web Als Befragungsinstrument
Format
Trade Paperback
Language
German
Subject
Management Science
Series
Interaktives Marketing Ser.
Publication Year
2000
Type
Textbook
Subject Area
Business & Economics
Number of Pages
Xix, 215 Pages
Dimensions
Item Length
8.3 in
Item Height
0.2 in
Item Width
5.8 in
Item Weight
11 Oz
Additional Product Features
Intended Audience
Scholarly & Professional
Number of Volumes
1 Vol.
Lc Classification Number
Hf4999.2-6182
Original Language
German
Table of Content
1 Einleitung.- 2 Rechtfertigung einer neuen Befragungsform.- 3 Durchführung von Befragungen im World Wide Web.- 4 Charakteristika von Befragungen im World Wide Web.- 5 Gütekriterien für Befragungen im World Wide Web.- 6 Einsatzmöglichkeiten für Befragungen im World Wide Web.- 7 Evaluationsstudie zur Befragung im World Wide Web.- 8 Zusammenfassende Bewertung.- Quellenverzeichnis.
Copyright Date
2000
Dewey Decimal
330
Illustrated
Yes
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:395152047145
Postage and handling
Item location:
Fairfield, Ohio, United States
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| Postage and handling | Each additional item | To | Service | Delivery*See Delivery notes |
|---|---|---|---|---|
| Free postage | Free | United States | Economy Shipping | Estimated between Tue, 2 Jul and Sat, 13 Jul to 43230 |
| Handling time |
|---|
| Will usually post within 10 business days of receiving cleared payment. |
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Sales Tax for an item #395152047145
Sales Tax for an item #395152047145
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Return policy
| After receiving the item, contact seller within | Refund will be given as |
|---|---|
| 30 days | Money Back |
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Item is great. Shipping was slooooooooow. But it did finally arrive just as described.
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Stellar Seller! A+ deal, thank YOU!