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The Dorito Effect The Surprising New Truth About F

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eBay item number:386828393356
Last updated on Apr 03, 2024 01:41:36 PHTView all revisionsView all revisions

Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
ISBN
9781476724232
Book Title
The Dorito Effect: the Surprising New Truth about Food and Flavor
Publisher
Simon & Schuster
Publication Year
2016
Type
Textbook
Format
Paperback
Language
English
Item Height
213mm
Author
Mark Schatzker
Genre
Food & Drink
Topic
Health, Science
Item Width
140mm
Item Weight
222g
Number of Pages
272 Pages

About this product

Product Information

A lively argument from an award-winning journalist proving that the key to reversing America's health crisis lies in the overlooked link between nutrition and flavor: The Dorito Effect is one of the most important health and food books I have read (Dr. David B. Agus, New York Times bestselling author). We are in the grip of a food crisis. Obesity has become a leading cause of preventable death, after only smoking. For nearly half a century we've been trying to pin the blame somewhere-fat, carbs, sugar, wheat, high-fructose corn syrup. But that search has been in vain, because the food problem that's killing us is not a nutrient problem. It's a behavioral problem, and it's caused by the changing flavor of the food we eat. Ever since the 1940s, with the rise of industrialized food production, we have been gradually leeching the taste out of what we grow. Simultaneously, we have taken great leaps forward in technology, creating a flavor industry, worth billions annually, in an attempt to put back the tastes we've engineered out of our food. The result is a national cuisine that increasingly resembles the paragon of flavor manipulation: Doritos. As food-all food-becomes increasingly bland, we dress it up with calories and flavor chemicals to make it delicious again. We have rewired our palates and our brains, and the results are making us sick and killing us. With in-depth historical and scientific research, The Dorito Effect casts the food crisis in a fascinating new light, weaving an enthralling tale of how we got to this point and where we are headed. We've been telling ourselves that our addiction to flavor is the problem, but it is actually the solution. We are on the cusp of a new revolution in agriculture that will allow us to eat healthier and live longer by enjoying flavor the way nature intended.

Product Identifiers

Publisher
Simon & Schuster
ISBN-13
9781476724232
eBay Product ID (ePID)
221700919

Product Key Features

Book Title
The Dorito Effect: the Surprising New Truth about Food and Flavor
Author
Mark Schatzker
Format
Paperback
Language
English
Topic
Health, Science
Publication Year
2016
Type
Textbook
Genre
Food & Drink
Number of Pages
272 Pages

Dimensions

Item Height
213mm
Item Width
140mm
Item Weight
222g

Additional Product Features

Title_Author
Mark Schatzker
Country/Region of Manufacture
United States

Item description from the seller

Business seller information

Value Added Tax Number:
  • AT 685613994
  • GB 203170464
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