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Ben Rigby Mobilizing Generation 2.0 BOOK NEW
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eBay item number:335383737690
Item specifics
- Condition
- Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
- Artist
- Ben Rigby
- EAN
- 9780470227442
- Format
- Trade Paperback
- ISBN
- 9780470227442
- Language
- English
- Book Title
- Mobilizing Generation 2.0
- Type
- Textbook
- Publication Year
- 2008
- Publication Name
- Mobilizing Generation 2. 0 : A Practical Guide to Using Web 2. 0: Technologies to Recruit, Organize and Engage Youth
- Item Height
- 0.6in
- Item Length
- 9.2in
- Publisher
- Wiley & Sons, Incorporated, John
- Item Width
- 7in
- Item Weight
- 16.8 Oz
- Number of Pages
- 288 Pages
About this product
Product Information
Use new media to attract and mobilize young people! Explore and examine the gamut of new media and the ways in which it can be used to recruit, organize, and mobilize young people--who represent the majority of new media users. Answer the questions: What is it? How is it being used? How does it work? How to get started? You'll get concise descriptions, screenshots, case studies, resources, and best practices in language that is easy for non-technical people to understand. You'll also gain a sense of the technology--without requiring any downloads, software or plug-ins. Includes a Foreword by Rock the Vote and contributions from Beth Kanter, Evan Williams, danah boyd, Fred Stutzman, Steve Grove, Jonah Sachs, Seth Godin, Zack Exley, Marty Kearns, Jason Fried, Mitch Kapor, and Katrin Verclas. Chapters cover Blogging, Social Networking, Video and Photo Sharing, Mobile Phones, Wikis, Maps, Virtual Worlds.
Product Identifiers
Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0470227443
ISBN-13
9780470227442
eBay Product ID (ePID)
63340629
Product Key Features
Publication Name
Mobilizing Generation 2. 0 : A Practical Guide to Using Web 2. 0: Technologies to Recruit, Organize and Engage Youth
Format
Trade Paperback
Language
English
Publication Year
2008
Type
Textbook
Number of Pages
288 Pages
Dimensions
Item Length
9.2in
Item Height
0.6in
Item Width
7in
Item Weight
16.8 Oz
Additional Product Features
As Told to
Rock the Vote
Lc Classification Number
Tk5105.88817
Reviews
Rigby and RTV have done us a great service by compiling a wealth of detailed information concerning all things technological. ( Feminist Review , 07/15/08) Ben Rigby's new book provides organizations and campaigns with a how-to on finding and targeting young supporters, volunteers, memoirs, and donors. ( Fundraising Success Magazine , 05/20/08)
Table of Content
Foreword by Rock the Vote. Acknowledgments. About the Author. About Rock the Vote. Introduction. 1. Blogging. The Big Picture: Beth Kanter. The Big Picture: Evan Williams. 2. Social Networking. The Big Picture: danah boyd. The Big Picture: Fred Stutzman. 3. Video and Photo Sharing. The Big Picture: Steve Grove. The Big Picture: Jonah Sachs. 4. Mobile Phones. The Big Picture: Seth Godin. The Big Picture: Zack Exley. 5. Wikis. The Big Picture: Marty Kearns. 6. Maps. The Big Picture: Jason Fried. 7. Virtual Worlds. The Big Picture: Mitch Kapor. The Big Picture: Katrin Verclas. Conclusion. Index.
Copyright Date
2008
Topic
Web / Design, Nonprofit Organizations & Charities / General
Lccn
2008-010928
Intended Audience
Scholarly & Professional
Illustrated
Yes
Genre
Computers, Business & Economics
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eBay item number:335383737690
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