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Telephone Surveys in Europe - 9783642445194

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Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
Book Title
Telephone Surveys in Europe
ISBN
9783642445194
Subject Area
Social Research
Publication Name
Telephone Surveys in Europe: Research and Practice
Publisher
Springer-Verlag Berlin AND Heidelberg Gmbh & Co. KG
Subject
Engineering & Technology, Sociology, Marketing
Publication Year
2014
Type
Textbook
Format
Paperback
Language
English
Item Height
235mm
Author
Mike Kuhne, Michael Hader, Sabine Hader
Item Width
155mm
Item Weight
522g
Number of Pages
326 Pages

About this product

Product Information

The first part of this book deals with the coverage of landline and mobile phones in Europe. It presents an overview of the coverage and the use of phones as well as the resulting strategies for telephone surveys. The second part addresses the challenge of so-called mobile-only households for survey research. Numerous statisticians present new sampling strategies like dual frame designs and findings of current projects. In dual frame designs, respondents are contacted both via mobile phone and landline. The third part focuses on the usage of mobile phones in the general population, while the fourth part of examines if different modes of data collection (mobile vs. landline) have an impact on the response quality. The last part analyses the first chapter and offers suggestions and advice on how to conduct surveys and polls, in both academic and market research.

Product Identifiers

Publisher
Springer-Verlag Berlin AND Heidelberg Gmbh & Co. KG
ISBN-13
9783642445194
eBay Product ID (ePID)
209469497

Product Key Features

Subject Area
Social Research
Author
Mike Kuhne, Michael Hader, Sabine Hader
Publication Name
Telephone Surveys in Europe: Research and Practice
Format
Paperback
Language
English
Subject
Engineering & Technology, Sociology, Marketing
Publication Year
2014
Type
Textbook
Number of Pages
326 Pages

Dimensions

Item Height
235mm
Item Width
155mm
Item Weight
522g

Additional Product Features

Editor
Mike Kuhne, Sabine Hader, Michael Hader
Country/Region of Manufacture
Germany

Item description from the seller

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Value Added Tax Number:
  • GB 976952259
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