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Before & After: How to Design Cool Stuff by McWade, John
by McWade, John | PB | VeryGood
US $5.79
ApproximatelyPHP 322.17
Condition:
“May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend ”... Read moreabout condition
Very Good
A book that has been read but is in excellent condition. No obvious damage to the cover, with the dust jacket included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear.
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eBay item number:195086970097
Item specifics
- Condition
- Very Good
- Seller Notes
- Binding
- Paperback
- Weight
- 1 lbs
- Product Group
- Book
- IsTextBook
- Yes
- ISBN
- 0321580125
- Subject Area
- Design, Computers
- Publication Name
- Before and after Vol. 2 : How to Design Cool Stuff
- Publisher
- Peachpit Press
- Item Length
- 10.6 in
- Subject
- Computer Graphics, Graphic Arts / Typography
- Publication Year
- 2009
- Series
- One-Off Ser.
- Type
- Textbook
- Format
- Trade Paperback
- Language
- English
- Item Height
- 0.4 in
- Item Weight
- 15.9 Oz
- Item Width
- 7 in
- Number of Pages
- 240 Pages
About this product
Product Identifiers
Publisher
Peachpit Press
ISBN-10
0321580125
ISBN-13
9780321580122
eBay Product ID (ePID)
69555132
Product Key Features
Number of Pages
240 Pages
Language
English
Publication Name
Before and after Vol. 2 : How to Design Cool Stuff
Publication Year
2009
Subject
Computer Graphics, Graphic Arts / Typography
Type
Textbook
Subject Area
Design, Computers
Series
One-Off Ser.
Format
Trade Paperback
Dimensions
Item Height
0.4 in
Item Weight
15.9 Oz
Item Length
10.6 in
Item Width
7 in
Additional Product Features
Intended Audience
Trade
LCCN
2009-282562
Dewey Edition
22
Illustrated
Yes
Dewey Decimal
686.22
Table Of Content
Knowledge Design without rulers The empty page has a lot to say Our color wheel How to find the perfect color What typeface goes with that? How contrasts create type style Typography 101 Character parts Technique Many from one More from less Cropping basics Background selection Focal points Cool covers How to design a second page Bring the outside in Simply borderless Voice-over captions Multi-caption photo tells many stories Multiple captions in high style Lessons from a beautiful site A welcoming home page Simple, bold, bright Organize that card The power of the postcard Put a photo in your name Functional beauty Projects Make a theme Design a story-style brochure Template: Story-style brochure Design a pocket-size brochure Template: Pocket-size brochure A small newsletter that reads big Design a "photo" graph Design a card the easy way Design a dual-purpose letterhead How to set a text-only logotype Design a flier that comes back to you Template: Flier that comes back Small site, great format Template: Small format website Design a beautiful Web header Design simple presentations Picture your presentation Design a panoramic booklet Template: Panoramic booklet Design below the line Index
Synopsis
Before and After magazine's focus on clarity, simplicity, and elegance has won it legions of fans--fans who will welcome this second volume of the definitive Before and After Page Design by John McWade. Truly an icon of the graphic design community, his insistence on approaching design not as mere decoration but as an essential form of communication is vividly apparent in this cohesive primer on page design and layout. And you could not hope for a better, more qualified teacher. McWade shows readers how to arrange and present information using today's powerful graphics tools. Readers will learn how to design single-page and multi-page documents, brochures, and ads; why one typeface works better than another; and much more. Best of all, they'll discover how to think visually transforming the images in their heads into something that communicates effectively on the page.
LC Classification Number
Z
Item description from the seller
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