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Anything for a T-Shirt: Fred LeBow and the New York City Marathon, the...

by Rubin, Ron | PB | VeryGood
US $7.96
ApproximatelyPHP 444.87
Condition:
Very Good
May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend ... Read moreabout condition
2 available1 sold
Other people bought this. 1 has already sold.
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Located in: Aurora, Illinois, United States
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eBay item number:145321803269
Last updated on Sep 23, 2024 21:06:18 PHTView all revisionsView all revisions

Item specifics

Condition
Very Good
A book that has been read but is in excellent condition. No obvious damage to the cover, with the dust jacket included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear. See all condition definitionsopens in a new window or tab
Seller Notes
“May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend ...
Binding
Paperback
Weight
1 lbs
Product Group
Book
IsTextBook
No
ISBN
0815608063
Subject Area
Sports & Recreation, Biography & Autobiography, History
Publication Name
Anything for a T-Shirt : Fred Lebow and the New York City Marathon, the World's Greatest Footrace
Publisher
Syracuse University Press
Item Length
9 in
Subject
United States / State & Local / Middle Atlantic (DC, De, Md, NJ, NY, Pa), General, Sports
Publication Year
2004
Series
Sports and Entertainment Ser.
Type
Textbook
Format
Trade Paperback
Language
English
Item Height
0.8 in
Author
Ron Rubin
Item Weight
16 Oz
Item Width
6 in
Number of Pages
320 Pages

About this product

Product Identifiers

Publisher
Syracuse University Press
ISBN-10
0815608063
ISBN-13
9780815608066
eBay Product ID (ePID)
30969578

Product Key Features

Number of Pages
320 Pages
Language
English
Publication Name
Anything for a T-Shirt : Fred Lebow and the New York City Marathon, the World's Greatest Footrace
Publication Year
2004
Subject
United States / State & Local / Middle Atlantic (DC, De, Md, NJ, NY, Pa), General, Sports
Type
Textbook
Author
Ron Rubin
Subject Area
Sports & Recreation, Biography & Autobiography, History
Series
Sports and Entertainment Ser.
Format
Trade Paperback

Dimensions

Item Height
0.8 in
Item Weight
16 Oz
Item Length
9 in
Item Width
6 in

Additional Product Features

Intended Audience
Scholarly & Professional
LCCN
2004-016645
Dewey Edition
22
Illustrated
Yes
Dewey Decimal
796.42/52/097471
Synopsis
Fred Lebow was a dreamer, the kind of dreamer who pursued his dream and made it a reality. And the world is still reaping the rewards. So begins this chronicle of a humbly born Holocaust survivor who parlayed natural marketing smarts - and a vision - into a major position in American sports., Fred Lebow was a dreamer, the kind of dreamer who pursued his dream and made it a reality. And the world is still reaping its rewards.? So begins this inspiring chronicle of a humbly born Holocaust survivor who parlayed natural marketing smarts--and vision--into a major position in recent American sports. He started the New York City Marathon, an event that transformed footracing from an elite, austere sport into a wildly applauded, attainable pursuit for all. Forging a path across the city's five boroughs, the marathon covers a daunting 26.2-mile course. Ron Rubin's fascinating book tells how Lebow popularized the race. With a stroke of marketing wizardry he turned it into the world's largest block party: a gritty mixture of urban theater and kindly entrepreneurship. This event has honored the spirit of the moment, imbued competition with joy, and celebrated play. It put winning within the realm of every man and woman and became a race for all runners. Lebow mainstreamed the notion of marathoning into popular culture; some half-million Americans now participate in the events. Equally significant, the book describes how Lebow scored his greatest personal victory by running in the marathon he created after being diagnosed with brain cancer., Fred Lebow was a dreamer, the kind of dreamer who pursued his dream and made it a reality. And the world is still reaping its rewards." So begins this inspiring chronicle of a humbly born Holocaust survivor who parlayed natural marketing smarts--and vision--into a major position in recent American sports. He started the New York City Marathon, an event that transformed footracing from an elite, austere sport into a wildly applauded, attainable pursuit for all. Forging a path across the city's five boroughs, the marathon covers a daunting 26.2-mile course. Ron Rubin's fascinating book tells how Lebow popularized the race. With a stroke of marketing wizardry he turned it into the world's largest block party: a gritty mixture of urban theater and kindly entrepreneurship. This event has honored the spirit of the moment, imbued competition with joy, and celebrated play. It put winning within the realm of every man and woman and became a race for all runners. Lebow mainstreamed the notion of marathoning into popular culture; some half-million Americans now participate in the events. Equally significant, the book describes how Lebow scored his greatest personal victory by running in the marathon he created after being diagnosed with brain cancer.
LC Classification Number
GV1065

Item description from the seller

ThriftBooks

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