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Multimedia Learning by Mayer, Richard E.
by Mayer, Richard E. | PB | Acceptable
Condition:
“Former library book; Readable copy. Pages may have considerable notes/highlighting. ~ ”... Read moreabout condition
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Located in: Aurora, Illinois, United States
Delivery:
Estimated between Fri, 28 Jun and Mon, 1 Jul to 43230
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Seller information
- 99% positive feedback
Registered as a Business Seller
Seller assumes all responsibility for this listing.
eBay item number:145186110270
Item specifics
- Condition
- Acceptable
- Seller Notes
- Binding
- Paperback
- Weight
- 2 lbs
- Product Group
- Book
- IsTextBook
- Yes
- ISBN
- 9780521787499
- Subject Area
- Computers, Psychology
- Publication Name
- Multimedia Learning
- Publisher
- Cambridge University Press
- Item Length
- 9.1 in
- Subject
- General, Interactive & Multimedia
- Publication Year
- 2001
- Type
- Textbook
- Format
- Trade Paperback
- Language
- English
- Item Height
- 0.7 in
- Item Weight
- 13.3 Oz
- Item Width
- 6.1 in
- Number of Pages
- 222 Pages
About this product
Product Information
For hundreds of years verbal messages - such as lectures and printed lessons - have been the primary means of explaining ideas to learners. In Multimedia Learning Richard Mayer explores ways of going beyond the purely verbal by combining words and pictures for effective teaching. Multimedia encyclopedias have become the latest addition to students' reference tools, and the world wide web is full of messages that combine words and pictures. Do these forms of presentation help learners? If so, what is the best way to design multimedia messages for optimal learning? Drawing upon 10 years of research, the author provides seven principles for the design of multimedia messages and a cognitive theory of multimedia learning. In short, this book summarizes research aimed at realizing the promise of multimedia learning - that is, the potential of using words and pictures together to promote human understanding.
Product Identifiers
Publisher
Cambridge University Press
ISBN-10
0521787491
ISBN-13
9780521787499
eBay Product ID (ePID)
2600028
Product Key Features
Number of Pages
222 Pages
Language
English
Publication Name
Multimedia Learning
Publication Year
2001
Subject
General, Interactive & Multimedia
Type
Textbook
Subject Area
Computers, Psychology
Format
Trade Paperback
Dimensions
Item Height
0.7 in
Item Weight
13.3 Oz
Item Length
9.1 in
Item Width
6.1 in
Additional Product Features
LCCN
00-041421
Dewey Edition
22
Reviews
"Written and admirable clarity...Helps to clarify a complex subject and to correct some frequent misconceptions about learning with new media. It is excellent in terms of its comprehensibility to readers of many different backgrounds. As a consequence, it should both help practitioners develop a more differentiated view of learning from multimedia and stimulate further discussions among scientists in the field." Contemporary Psychology, "[T]his book should be read by all students of multimedia learning." Imagination, Cognition and Personality, "well-organized chapters...Well-written and informative, the volume provides specific information for improving multimedia presentaions. Recommended for upper-division undergraduates and above." CHOICE Jan 2002
Target Audience
Scholarly & Professional
Illustrated
Yes
Dewey Decimal
371.33/467
Lc Classification Number
Lb1028.5 .M36 2001
Table of Content
1. The promise of multimedia learning; 2. Multimedia instructional messages; 3. A cognitive theory of multimedia learning; 4. Multimedia principle; 5. Spatial contiguity principle; 6. Temporal contiguity principle; 7. Coherence principle; 8. Modality principle; 9. Redundancy principle; 10. Individual differences principle; 11. Principles of multimedia design.
Copyright Date
2001
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:145186110270
Postage and handling
Item location:
Aurora, Illinois, United States
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| Postage and handling | To | Service | Delivery*See Delivery notes |
|---|---|---|---|
| Free postage | United States | Economy Shipping | Estimated between Fri, 28 Jun and Mon, 1 Jul to 43230 |
| US $15.99 (approx PHP 940.48) | United States | Expedited Shipping | Estimated between Thu, 27 Jun and Sat, 29 Jun to 43230 |
| Handling time |
|---|
| Will usually ship within 1 business day of receiving cleared payment. |
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Sales Tax for an item #145186110270
Sales Tax for an item #145186110270
Seller collects sales tax for items shipped to the following states:
| State | Sales Tax Rate |
|---|---|
| Missouri (MO) | 8.238% |
Return policy
| After receiving the item, contact seller within | Refund will be given as |
|---|---|
| 30 days | Money Back |
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Seller feedback (5,228,145)
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Excelente más grande de lo que esperaba muchas gracias
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Product as described.
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