Picture 1 of 1
Gallery
Picture 1 of 1
Inside-out Marketing: How to Create an Internal Marketing Strategy By Michael D
GBP 5.69
ApproximatelyPHP 442.10
Condition:
Very Good
A book that has been read but is in excellent condition. No obvious damage to the cover, with the dust jacket included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear.
Oops! Looks like we're having trouble connecting to our server.
Refresh your browser window to try again.
Shipping:
GBP 8.99 (approx PHP 698.50) Standard Int'l Postage.
Located in: South East, United Kingdom
Delivery:
Estimated between Wed, 9 Jul and Fri, 18 Jul to 94104
Returns:
30 days return. Buyer pays for return shipping. If you use an eBay shipping label, it will be deducted from your refund amount.
Coverage:
Read item description or contact seller for details. See all detailsSee all details on coverage
(Not eligible for eBay purchase protection programmes)
Shop with confidence
Seller assumes all responsibility for this listing.
eBay item number:124906671797
Item specifics
- Condition
- Title
- Inside-out Marketing: How to Create an Internal Marketing Strate
- ISBN
- 9780749436636
About this product
Product Information
By offering a balance of both theory and practice, Michael Dunmore shows the reader how to develop an IMS that integrates the whole organization and produces teams that can work together towards common goals and outcomes. In this way he shows how a strong internal marketing strategy can be critical to achieving and sustaining competitive advantage, as well as being a major driver of change and enhanced performance. Topics covered include: vision, mission and values of an organization; corporate strategy; processes and service standards; knowledge management; internal communication; HR strategy; and integrating internal and external marketing.
Product Identifiers
Publisher
Kogan Page LTD
ISBN-13
9780749436636
eBay Product ID (ePID)
86975555
Product Key Features
Publication Year
2002
Subject
Management
Number of Pages
256 Pages
Language
English
Publication Name
Inside-Out Marketing: How to Create an Internal Marketing Strategy
Type
Textbook
Format
Hardcover
Dimensions
Item Height
234 mm
Item Width
156 mm
Additional Product Features
Country/Region of Manufacture
United Kingdom
Item description from the seller
Seller business information
VAT number: GB 724498118
Seller feedback (3,508,053)
- eBay automated feedback- Feedback left by buyer.Past monthOrder completed successfully—tracked and on time
- eBay automated feedback- Feedback left by buyer.Past monthOrder completed successfully—tracked and on time
- eBay automated feedback- Feedback left by buyer.Past monthOrder completed successfully—tracked and on time