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Strategy: Process, Content, Context By Bob De Wit, Ron Meyer, Bob de Wit

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Item specifics

Condition
Very Good: A book that has been read but is in excellent condition. No obvious damage to the cover, ...
Title
Strategy: Process, Content, Context
ISBN
9781861521392
Publication Year
1998
Type
Textbook
Format
Paperback
Language
English
Publication Name
Strategy: Process, Content, Context
Item Height
230 mm
Author
Bob De Wit, Ron Meyer, Bob De Wit
Publisher
Cengage Learning Emea
Subject
Management, Business
Number of Pages
928 Pages

About this product

Product Information

This is the second edition of De Wit and Meyer's strategy text. It builds on the first edition by focusing on the requirements of students and teachers in terms of the structure, organization and design of the material. In addition, it is global in its coverage of the issues of corporate strategy. Major changes include: greater suitability for an international market; restructuring so that the book does not look like a reader; greater emphasis on the polarities of debate with each topic; clearer flagging of topics covered; more author commentary to introduce and contextualize articles; updated case studies; short cases within chapters; strategy toolbox at the end of the book; maintenance of tone and approach; high design values for cover text; linked web site for lecturers and students; and an extensive instructor's manual.

Product Identifiers

Publisher
Cengage Learning Emea
ISBN-13
9781861521392
eBay Product ID (ePID)
87940291

Product Key Features

Publication Year
1998
Subject
Management, Business
Number of Pages
928 Pages
Language
English
Publication Name
Strategy: Process, Content, Context
Type
Textbook
Author
Bob De Wit, Ron Meyer, Bob De Wit
Format
Paperback

Dimensions

Item Height
230 mm

Additional Product Features

Country/Region of Manufacture
United Kingdom
Title_Author
Bob De Wit, Bob De Wit, Ron Meyer

Item description from the seller

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Value Added Tax Number:
  • GB 724498118
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