Enjoy the Jordan 4 Retro x Paris Saint-Germain Bordeaux
Tinker Hatfield changed up the game on his second of many Air Jordan designs by amping up the performance and breathability. He kept the AJ 3's mid-cut height, the visible Air unit in the heel and the "Nike Air" emblem on the back. Hatfield also retained the signature Jumpman logo on the tongue.
The Air Jordan 4 implemented a more utilitarian approach. Here's what made it stand apart:
- Cost-effective Durabuck synthetic leather upper that wipes clean with ease
- An encapsulated Air unit added to the forefoot
- The word “Flight” incorporated into the Jumpman logo—Air Jordan is meant to fly, after all
- The addition of “wings,” a multiport lacing system with extra holes for a customized fit and enhanced lateral support
- A pull tab added to the heel for an easier wearing experience
- “Over-molded” mesh paneling for increased breathability, the netting was coated with urethane, dipped in soft plastic, then air-blown to remove the plastic from the net’s gaps
History of the Air Jordan 4
On May 7, 1989, the world witnessed "The Shot", an impossible feat for anyone other than His Airness. Michael Jordan pulled off this legendary buzzer-beater with assistance from his Black Cement Air Jordan 4s. It was MJ's fifth year in the league and a brilliant display of his growing dominance as a superstar.
The same could be said for Tinker Hatfield, the lead designer for the Air Jordan line. After the tremendous success of the Air Jordan 3, Hatfield had his work cut out for him. Coming on the heels of one of the most popular sneaker designs ever, did he dare mess with the formula? He opted to keep the overall design similar to its predecessor but boosted the performance features.
If the Air Jordan 3 saved Nike's partnership with Jordan, the Air Jordan 4 cemented it—primarily due to the inspired design efforts of Hatfield.
Jordan 4 Retro x Paris Saint-Germain Bordeaux 2020
In celebration of a collaboration with the French footballs club, the Jordan brand released the Paris Saint-Germain Bordeaux colorway on the Air Jordan 4 silhouette. A white leather upper incorporates black accents on its wings, inner sock liner, tongue logo, and outer sole. A perforated mesh toe top and side allow for additional breathability. Bordeaux detailing works its way into the eyelets, inner tongue, midsole, and heel. This Bordeaux coloring appears one final time on the bottom of the shoe on the tread as well as on the oversized Jumpman logo. The heel features a dual emblem that incorporates both the Jordan Brand Jumpman logo as well as the text "Paris Saint-Germaine." This French-inspired Bordeaux release hit the shelves on October 10th, 2020.
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